Stop Chasing Followers Start Generating Clients

Most people think social media coaching and social media prospecting are the same—but they’re not even close.
I teach real estate and mortgage professionals how to understand the power of leverage to create opportunity for themselves. And that happens through the art of outbound prospecting—not chasing trends, not studying algorithms. You don’t need a viral video. You need real conversations that lead to real clients.
That’s what I teach.
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About Michelle Berman-Mikel

A nationally sought-after expert in social media prospecting and leverage, Michelle has worked with thousands of Realtors and Mortgage Professionals, teaching them how to transform social media from a vanity platform into a revenue-generating tool. Her strategies have helped clients generate millions in revenue by shifting the focus from likes and followers to real business opportunities.

With nearly a decade of experience in the Instagram space, she pioneered ROI-driven influencer campaigns that redefined how professionals view engagement, ideal clients, and content psychology. Today, she leads a movement that goes beyond content creation, showing entrepreneurs how to build revenue pipelines through targeted engagement, strategic positioning, and systemized follow-ups.

Her expertise has led her to work with major Mortgage and Real Estate Brokerages, creating company-wide shifts in digital sales strategy. Whether on stage as a keynote speaker or leading enterprise sales training, she equips professionals with the skills to move beyond broadcasting and start selling through social media.

The future of sales isn’t about how many people know your name—it’s about how many are in your pipeline. And that’s where real business begins.

Whether it’s through Beyond The Method™️, my signature coaching platform, or my self-paced Instagram leverage programs, I have options designed to fit your business and lifestyle. My book, The Black Line™️, serves as a strategic guide, and my podcast brings tactical insights and real conversations straight to you. I also host live workshops, virtual events, and my new group coaching to help you build momentum and connect with like-minded professionals. And if you’re looking for personalized mentorship, my private coaching program is designed to help you turn consistency into opportunities—and opportunities into growth.

Pre-Order My Book!

The Black Line is for every high performer, leader, and entrepreneur who’s ever asked, “How do I keep going when no one’s clapping?”
Rooted in the quiet metaphor of the black line on the bottom of a pool, this book is a call to trade dopamine for discipline, and hustle for direction. It’s not about going faster—it’s about staying the course when it matters most.

Buy The Black Line

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